Privacy Policy

1. Scope of this policy

This policy applies to information collected through the It Was the Dog website, our contact and support channels, digital-product delivery, affiliate-program pages, marketing communications, and related online services that link to this policy.

It does not control the privacy practices of independent third-party websites or services. When you leave our website or use a third-party checkout, platform, social network, or merchant, that service may have its own privacy policy.

2. Information we may collect

Information you provide to us

Depending on how you interact with us, you may provide information such as:

• Name and email address.
• Phone number, if you choose to provide one.
• Order or purchase-related information.
• Messages, support requests, feedback, and other information you send to us.
• Information submitted through affiliate, partner, or promotional forms.
• Marketing preferences and communication choices.

Purchase and payment information

Purchases may be processed through third-party checkout and payment providers, including Digistore24 and the payment processors used by that service. Those providers process payment details under their own privacy and security practices. We may receive transaction information necessary to identify the purchaser, confirm the order, deliver products, provide support, administer refunds where applicable, and track affiliate attribution.

We do not need or intend to store your full payment-card number on the It Was the Dog website.

Information collected automatically

When you use the website, certain technical information may be collected automatically, including:

• IP address and general location derived from it.
• Browser, device, and operating-system information.
• Pages viewed, links clicked, referring pages, and visit timestamps.
• Cookie identifiers and similar technology used for site operation, analytics, and attribution.
• Affiliate, campaign, or referral information associated with a visit or purchase.

3. How we use information

We may use information for purposes including:

• Processing and confirming purchases.
• Delivering books, planners, downloads, and other digital products.
• Providing customer service and responding to support questions.
• Operating and improving the website, offers, and customer experience.
• Sending transactional messages related to purchases or account activity.
• Sending marketing emails when permitted by law and consistent with your choices.
• Administering affiliate tracking, commissions, and partner communications.
• Analyzing traffic, campaigns, referrals, and product performance.
• Preventing fraud, abuse, security incidents, or misuse of our services.
• Complying with legal, accounting, tax, and regulatory obligations.

4. Cookies, analytics, and similar technologies

We and service providers may use cookies, pixels, tags, and similar technologies to keep the website functioning, understand how visitors use it, remember preferences, measure campaigns, and attribute referrals or affiliate sales.

Your browser may allow you to block or delete cookies. Doing so can affect certain website functions, referral tracking, or purchase attribution.

5. When we may share information

We may share information with service providers and business partners only as reasonably necessary to operate the business and provide the services you request. These may include:

• Website hosting, CRM, forms, and automation providers, including HighLevel.
• Checkout, payment, and order-processing providers, including Digistore24.
• Email-delivery and communication providers.
• Analytics, advertising, social-media, and campaign-management services.
• Affiliate and referral-tracking services.
• Professional advisers such as accountants, attorneys, or consultants where appropriate.
• Government authorities or other parties when required by law or reasonably necessary to protect rights, safety, or security.

We may also disclose information as part of a merger, acquisition, financing, sale, or transfer of all or part of the business, subject to applicable law.

6. Email and marketing choices

Transactional messages related to a purchase, download, support request, or account activity may be sent when necessary to provide the requested service.

Marketing emails may include an unsubscribe link. You can use that link to stop future promotional messages. Unsubscribing from marketing does not necessarily stop transactional or service-related messages.

7. Third-party links and affiliate links

Our website may link to third-party websites, products, merchants, training resources, and services. Some links may be affiliate links, which means John Stegmeier LLC may earn a commission if you make a qualifying purchase through the link, at no additional cost to you.

We are not responsible for the privacy practices, content, security, availability, or business practices of third parties. Review the privacy policies of those services before providing them with personal information.

8. Data retention

We retain information for as long as reasonably necessary for the purposes described in this policy, including providing products and support, maintaining business and transaction records, administering affiliate relationships, resolving disputes, enforcing agreements, and meeting legal, tax, or accounting obligations.

Retention periods can vary depending on the type of information and the reason it was collected.

9. Security

We use reasonable administrative, technical, and organizational measures intended to protect information in our control. No website, network, storage system, or internet transmission can be guaranteed to be completely secure, so we cannot promise absolute security.

10. Your privacy choices and rights

Depending on where you live, applicable privacy laws may give you rights concerning your personal information. These can include rights to request access, correction, deletion, or information about certain uses or disclosures.

To make a privacy request, email [email protected] . We may need to verify your identity before completing a request. Some information may be retained when permitted or required by law, such as transaction, tax, fraud-prevention, or legal records.

If your email application doesn't open, use our Contact page to reach support.

We do not sell personal information in exchange for money. Certain analytics, advertising, or referral technologies may be treated differently under some privacy laws, and available rights can vary by jurisdiction.

11. Children’s privacy

The It Was the Dog website and products are intended for adults and are not directed to children under 13. We do not knowingly seek to collect personal information from children under 13. If you believe a child has provided personal information to us, contact us so we can review the situation and take appropriate action.

12. Changes to this Privacy Policy

We may update this Privacy Policy from time to time as our website, products, service providers, or legal requirements change. The effective date at the top of this page will be updated when a revised policy is posted.

13. Contact us

Questions about this Privacy Policy or a privacy request can be sent to:

John Stegmeier LLC
It Was the Dog
Email: [email protected]